COMPARISON
Popular trading journal with broker sync and analytics
Try SureInsight FreeIn short
SureInsight is the better choice for most traders. You get a free plan, AI coaching, broker auto-sync, and backtesting — all in one tool that costs 75% less than TradeZella's $29.99/month subscription.
TradeZella is a solid product, but it makes you commit before you've seen the inside. No free tier, no trial without a card. SureInsight is built for traders at every stage — free forever for casual use, $7.50/mo (annual) when you want the AI coaching and advanced analytics.
| Feature | SureInsight | TradeZella |
|---|---|---|
| Price | Free / $7.50/mo | $29.99/mo |
| Free plan | ||
| AI coaching | ||
| Broker auto-sync | ||
| Backtesting | ||
| Risk alerts | ||
| Daily journal | ||
| Advanced analytics | ||
| CSV/HTML import | ||
| Mobile app | ||
| Trade replay |
TradeZella is one of the most well-known trading journals, starting at $29.99/month with no free plan. It offers broker sync, trade replay, and analytics. However, it lacks AI coaching, has no free tier, and costs 4x more than SureInsight Pro.
Free plan available — TradeZella has no free option
Enki AI coaching analyzes your trades and gives personalized advice
Pro is $7.50/mo (annual) vs TradeZella's $29.99/mo
Built-in backtesting suite included at no extra cost
Risk alerts warn you before you overtrade
Honest take
If neither of those is critical, SureInsight wins everywhere else.
| TradeZella (yearly) | $359.88 |
| SureInsight Pro (annual) | $89.99 |
| You save | $269.89 / year |
Or take the free tier — SureInsight Free is genuinely free, forever.
Switch your trade history over and pick up where you left off.
Export from TradeZella
Reports → Export → CSV → 'All trades, all time'.
Sign up at SureInsight
Free plan, no credit card required.
Connect your broker (recommended)
Auto-syncs MT5, cTrader, Tradovate + 30 others. Faster than CSV.
Or import the CSV
Settings → Import → CSV, drop your TradeZella export. SureInsight parses TradeZella's format automatically.
Upgrade when you're ready
$7.50/mo annual unlocks AI coaching, advanced analytics, and unlimited history.
Import your trades in minutes. No credit card required.
Start Free TodaySee how SureInsight stacks up against the alternatives.
Have questions? Check the help centre or view pricing plans.
SureInsight reads exports from every major broker and platform. Pick yours below.